Gain a competitive advantage

Supplying manufacturers and retailers with high quality Business Intelligence across Europe since 2006, Priceindx have established ourselves as the premium supplier of choice.

Active across the most diverse range of market sectors, we are fully committed to ensure our customers have the very best information at their fingertips when making their crucial business decisions.


Curt Luks

Managing Director

Founder of Priceindx and its concept, with more than 30 years within communication and software development.

As a former Market Director within Ericsson he has the experience of working globally without borders. He was at the center of the Internet birth and developing functionality that can be distributed through the global network today.

Jan Tallroth

Chief Growth Officer

Brand, communications, and business development specialist with 20+ years of experience from multidisciplinary tasks driving change for clients in Nordic and EMEA at Ogilvy and other market consultancy agencies.

Jan was also part of management in two digital startups on multi-markets. He had the position as market and sales director responsible for the launch of Hong Kong-based MTR Express speed trains in Sweden. Jan helps customers realize business growth.

Daniel Fransson

IT Director

Responsible for technology and development since 2011. Daniel has a degree in Master of Science in Engineering whose main responsibility has been to maintain and develop our unique in-house developed software, ensuring that it provides accurate data, focusing on the customer’s needs in an increasingly changing market.

Arez Moriarc

Key Account Director

Sales & optimization specialist with 10+ years of experience within tech, SaaS and e-commerce. Previous obligations have been e-commerce founder, sales director and key account manager for several successful and prominent companies and brands.

Passionate about developing this thing we call e-commerce to new heights and is looking forward in helping you to optimize your pricing strategy – with never before seen intelligence.

Martin Granberg

Chief Strategy Manager

Bachelor of int. Economics, 6+ years in China and total of 15+ years of Business Development within Sourcing/Ecom/Pricing/Digital, with such titles as Product Officer, Sourcing Manager, Business Development Manager. These positions within well known companies have produced experience within data (SEO/SEM, ERP, PIM, BI) as well as the delivery systems such as CMS/LMS.

Martin is a certified board member who helps both smaller and larger companies with strategies surrounding pricing, rules, margins and how to organize their work into the daily management.

Michael Herden

Country Manager Germany

25 years of it-business development.  Michael has in-depth knowledge and experience from Marketing, strategic partnership and growth within IT and it related services from Germany/European markets. Michael has worked with SAP and various other ERP systems and has a great combination of business skills and technical competence.

Michael is now using that experience to introduce Priceindx to the German market.

Ignacio Monedero Higuero

Sales and Marketing

Consultant, real estate developer, purchase responsible; business owner; a wide span of working experience always with the firm belief that the right tools have a great impact towards achieving results.

Having worked on buying, selling and service providing, Ignacio has gained ample knowledge of all sides of business and joins the Priceindx team to engage the Spanish market.

Erki Laisaar

Head of Software Development

The world of E-commerce is constantly changing and evolving. New solutions for acquiring and presenting data have to be developed at a fast pace. Erki has been with Priceindx since 2009 – his experience and deep understanding of our field help us achieve that.

Jaagup Toome

Head of Analytics and Operations

Data Priceindx supplies has no margin for error. More than six years of software development experience, with strong analytical skills and a broad range of computer expertise, Jaagup ensures that we use the latest and best technologies and algorithms in order to provide flawless services.

Raol Tamberg

Head of Security and Special Projects

Technology and information are defining factors of modern society. Having strong interest in both, as well as having technical education, Raol is ready to take on any challenge to meet the customer needs.

Margus Klaamann

Head of Quality Assurance

In developing products or services, quality is what makes a decisive difference. As a person who strives for excellence in every endeavour, Margus is the right man for the job.

Tonis Kurss

Support Operations

Having a vast background in the IT services industry, Tõnis brings his vast know-how to Priceindx to ensure a continuous service and smooth running of operations.